For Sellers
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Looking to sell?
Work with an experienced real estate agent
Home selling is possible using a For Sale By Owner (FSBO) approach. However, if you want to sell your house fast, working with a real estate agent is advisable. Real estate agents across the US have quickly adapted to the current situation. So having one by your side will surely help you sell your home during COVID-19.
Additionally, a licensed agent will help you get an MLS property listing which will give you exposure to thousands of potential buyers. In addition, a good agent will conduct comparative market analysis (CMA), help you negotiate the best deal, navigate any counteroffers, and guide you through the closing process. Though you will have to pay realtor fees for selling a house, you will avoid potential pitfalls.
Every component of a marketing strategy results in
a moment of truth about the quality of your home
– and presenting your home to the world is not a
responsibility we take lightly. That translates into
the quality of our processes, our technology, and
our marketing. Bringing these components together
results in a comprehensive marketing program
that shares with potential buyers the unique story
your home has to tell, and this integrated focus on
people, product, and technology results in being the
unparalleled choice to market your home.
Pricing your home correctly at the start is a critical
factor in getting your home sold. Considerations for a
pricing strategy include determining accurate market
value to generate higher buyer interest, capitalizing
on higher levels of activity when the property is new
to the market, and viewing the home through the
lens of the buyer. Location, market, age, condition,
improvements and the neighborhood are all factors
that are considered.
Things You Should Know:
1st Steps
Before you sell a house, you’ll need the title search, survey, property tax receipts, and mortgage statements. You’ll also want to give your realtor a year’s worth of utility bills and any other related information – it’s best to be above-board and provide this at open houses. Take time out for repairs.
2nd Steps
Can do Before Selling Your Home
1. Depersonalize Your House 2. Clean Inside and Outside 3. Make Necessary Minor Repairs 4. Gauge Garage Repairs 5. Declutter Inside and Outside 6. Add Some Curb Appeal
The Importance of a pre-home inspection
With a home inspection, you will have a much better understanding of any flaws or damage your house has and can price accordingly. Maybe the house needs a new garage door, or there are issues with leaky pipes. If you decide not to fix the issues revealed during a pre-listing inspection, you can factor the repair costs into the asking price of the home. You can then explain to buyers that while the home has certain issues, they will be getting it for a lower price as a result. On the other hand, if you do decide to make repairs or if you end up with a clean home inspection, you can increase the asking price.
COUNT DOWN TO CLOSING DAY
Selling Secret #10: Pricing it right
Find out what your home is worth, then shave 15 to 20 percent off the price. You’ll be stampeded by buyers with multiple bids — even in the worst markets — and they’ll bid up the price over what it’s worth. It takes real courage and most sellers just don’t want to risk it, but it’s the single best strategy to sell a home in today’s market.
How to Sell Your Home: Tips & Tricks 9 Videos
Selling Secret #9: Half-empty closets
Storage is something every buyer is looking for and can never have enough of. Take half the stuff out of your closets then neatly organize what’s left in there. Buyers will snoop, so be sure to keep all your closets and cabinets clean and tidy.
Selling Secret #8: Light it up
Maximize the light in your home. After location, good light is the one thing that every buyer cites that they want in a home. Take down the drapes, clean the windows, change the lampshades, increase the wattage of your light bulbs and cut the bushes outside to let in sunshine. Do what you have to do make your house bright and cheery – it will make it more sellable.
Selling Secret #7: Play the agent field
A secret sale killer is hiring the wrong broker. Make sure you have a broker who is totally informed. They must constantly monitor the multiple listing service (MLS), know what properties are going on the market and know the comps in your neighborhood. Find a broker who embraces technology – a tech-savvy one has many tools to get your house sold.
Selling Secret #6: Conceal the critters
You might think a cuddly dog would warm the hearts of potential buyers, but you’d be wrong. Not everybody is a dog- or cat-lover. Buyers don’t want to walk in your home and see a bowl full of dog food, smell the kitty litter box or have tufts of pet hair stuck to their clothes. It will give buyers the impression that your house is not clean. If you’re planning an open house, send the critters to a pet hotel for the day.
Selling Secret #5: Don’t over-upgrade
Quick fixes before selling always pay off. Mammoth makeovers, not so much. You probably won’t get your money back if you do a huge improvement project before you put your house on the market. Instead, do updates that will pay off and get you top dollar. Get a new fresh coat of paint on the walls. Clean the curtains or go buy some inexpensive new ones. Replace door handles, cabinet hardware, make sure closet doors are on track, fix leaky faucets and clean the grout.
Selling Secret #4: Take the home out of your house
One of the most important things to do when selling your house is to de-personalize it. The more personal stuff in your house, the less potential buyers can imagine themselves living there. Get rid of a third of your stuff – put it in storage. This includes family photos, memorabilia collections and personal keepsakes. Consider hiring a home stager to maximize the full potential of your home. Staging simply means arranging your furniture to best showcase the floor plan and maximize the use of space.
Selling Secret #3: The kitchen comes first
You’re not actually selling your house, you’re selling your kitchen – that’s how important it is. The benefits of remodeling your kitchen are endless, and the best part of it is that you’ll probably get 85% of your money back. It may be a few thousand dollars to replace countertops where a buyer may knock $10,000 off the asking price if your kitchen looks dated. The fastest, most inexpensive kitchen updates include painting and new cabinet hardware. Use a neutral-color paint so you can present buyers with a blank canvas where they can start envisioning their own style. If you have a little money to spend, buy one fancy stainless steel appliance. Why one? Because when people see one high-end appliance they think all the rest are expensive too and it updates the kitchen.
Painting Kitchen Cabinets SEE ALL VIDEOS
Update the look of your kitchen with these pro tips.
Painting Kitchen Cabinets 01:00
Kitchen Painting Tips 01:33
How to Paint Kitchen Cabinets 10:22
Selling Secret #2: Always be ready to show
Your house needs to be "show-ready" at all times – you never know when your buyer is going to walk through the door. You have to be available whenever they want to come see the place and it has to be in tip-top shape. Don’t leave dishes in the sink, keep the dishwasher cleaned out, the bathrooms sparkling and make sure there are no dust bunnies in the corners. It’s a little inconvenient, but it will get your house sold.
Selling Secret #1: The first impression is the only impression
No matter how good the interior of your home looks, buyers have already judged your home before they walk through the door. You never have a second chance to make a first impression. It’s important to make people feel warm, welcome and safe as they approach the house. Spruce up your home’s exterior with inexpensive shrubs and brightly colored flowers. You can typically get a 100-percent return on the money you put into your home’s curb appeal. Entryways are also important. You use it as a utility space for your coat and keys. But, when you’re selling, make it welcoming by putting in a small bench, a vase of fresh-cut flowers or even some cookies.
And there you have it. You are now read
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Things You Should Know:
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